Harsha Bho♒gle has b🐲een revealed as an investor and the brand ambassador of fantasy sports platform Fantasy Akhada.
❀The cricket commentator has invested an undisc💫losed sum and will remain the face of the sports startup for the next two years, the company announced.
"This is a long-term partnership wherein apart from being the face of the brand, he will also guide us in this journey thanks𒐪 to his vast experience and in-depth knowledge in the world of sports, especially Cricket. We are also very sure that his understanding of fan behaviour/preferences and strong business background will help us in planning the next phase of growth for our startup", said Amit Purohit, founder of Fantasy Akhada.
Bhogle added: "I have always been interested in fantasy sport because it allows fans to test their wits against others and allow them t🐈o 🅠be more involved. Fantasy Akhada is an initiative of hard-core sports lovers who understand the fan and fantasy sport and I enjoy seeing young, driven people trying to move ahead. I am hoping Fantasy Akhada will become a platform where fans can congregate and enjoy playing fantasy sport."
Fantasy Akhada was 🦂set up in January 2020 and claims over one Lakh customer🐲s and more than 100% month-on-growth since the lockdown ended and sports across the world restarted.
Bhogle is not the first face from cricket punditry to partner with a gaming firm. Both Matthew Hayden and Aakash Chopra were snapped up by Nextwave Multimedia to provide commentary on the third edition of t♊he World Cricket Championsh🍬ip (WCC) game.